When it comes to NFT’s, Dapper Labs has been the undisputed leader. They’ve been on the forefront of the technology with Crypto Kitties and NBA Top Shot, and the company is now flush with cash after a big infusion that was led by big stars in sports and Hollywood.
The new round of $305 million in funding values the company at $2.6 billion.
Check out the roster of names who got in on the investment. Michael Jordan for one, as well as Kevin Durant, Kyle Lowry, Spencer Dinwilddie, Alex Caruso, Josh Hart, Javale McGee, Kay Thompson and Udonis Haslem.
Those were just the players from the NBA who are in on the deal. The list of entertainers is more impressive, and includes Will Smith, Shawn Mendes, 2 Chainz and Ashton Kutcher.
Dapper Labs will use the monty to grow NBA Top Shot and they plan on expanding their digital trading card platform.
CEO Roham Gharezozlou says they’ve only just begun. “NBA Top Shot is successful because it taps into basketball fandom – it’s a new and more exciting way for people to connect with their favorite teams and players.
“We want to bring the same magic to other sports leagues as well as help other entertainment studios and independent creators find their own approaches in exploring open platforms. NFTs unlock a new model for monetization that benefits the fans much more than advertising or sponsorships.”
So many big name athletes see the bright future for NFT’s and they are lining up to throw money at Dapper Labs. NFL players that contributed to this round include names like Stefan Diggs, Dee Ford, Malcolm Jenkins and DK Metcalf.