Air Jordan is once again taking things to the air in his newest business venture, an ultra-exclusive golf club known as “The Grove XXIII” in Hobe Sound, Fla. The course is creating quite a buzz, literally, as drones have taken on duties typically relegated to a beer cart.
The golf course, which officially opened last fall, includes a futuristic clubhouse that is designed with curves based on the motion of a golf swing. Golf Digest reported that the course features a double-helix routing, meaning it can be played in four nine-hole combinations or various 3-to-6-hole loops.
This week, the club has caught the attention of social media as former tennis star Caroline Wozniacki shared a video of drones delivering snacks and drinks with the caption, “How they bring out snacks at #THEGROVEXXIII.”
Wozniacki isn’t the only current or former professional athlete enjoying Jordan’s new course. Nascar driver Denny Hamlin told USA Today earlier this year that “The course was unbelievable.” Hamlin also sounded like he was planning to join the exclusive club ASAP, saying “There’s only 75 members. Hopefully, to be 76 here in the next few weeks.”
The 227-acre property was formerly a citrus grove and features a practice facility that has been praised by some of the biggest names in golf. In an article in links magazine, course architect Bobby Weed credited the practice range design to his airness. “In hearing how (Jordan) pushed himself to the extreme limits when he was playing basketball and practicing and the regiment he created—he wanted that same experience in golf. He wanted us to build a facility that would give players an opportunity to practice under conditions that are extremely challenging,” said Weed.
Phil Mickelson is apparently among the 100 or so members who have joined the invite-only club. The list of members isn’t public knowledge but it’s probably safe to assume Isiah Thomas hasn’t received an invitation.